Founder and Executive Director, Restore the Earth Foundation, Inc.
PJ Marshall, along with her husband Marvin, founded Restore the Earth Foundation, Inc. in 2008. PJ launched the not for profit after 40 years in the private sector as a top strategic marketing consultant for leading professional services firms such as Bechtel Corporation, Halliburton, and Fulbright & Jaworski LLP. Her prior not for profit experience was as a fundraiser, raising more than $50 million for organizations such as the Royal Ontario Museum, Toronto, the Museum of Fine Arts, Houston, and the Houston Symphony.
Establishing Restore the Earth in response to two disasters, Hurricanes Katrina and Rita, the largest forestry disaster in US history, PJ and Marv pioneered an initiative to bring together the private and public sectors to begin restoration of destroyed forests. These cross-sector partnerships are at the heart of the Restore the Earth strategy and business model.
Today, Restore the Earth’s private and public partnerships lead the way in landscape scale reforestation of 1 million acres, 100,000,000 native trees, in the Mississippi River Basin, “North America’s Amazon”. This will generate over 200,000,000 mt CO2e in additional, permanent carbon emission reductions, having a major impact on climate change.
Restore the Earth F is a 501 (c)(3) not for profit with the mission to restore the Earth’s essential forest and wetland ecosystems at a landscape scale and using metrics (EcoMetrics) to measure the value and impact. Restore the Earth’s approach ensures habitat and communities are enhanced by restoration in self-sustaining systems.